Apps and 200% Conversion
Did you know that businesses with a mobile app see a 200% higher conversion rate (on average) than those with just a mobile optimized web site?
So, why do apps have a higher conversion rate?
- Push notifications – Instantly notify customers and prospects about sales, new products, etc.
- Ease of use – Not having to login, remember passwords, etc.
- Convenience – In their pocket and always ready to go, all information is saved and the purchasing process can be handled with a just a few button taps
- Preference – Having a constant, easy way for your customers to interact with your business increases loyalty and makes them more likely to purchase from you VS a competitor