Web Design

It is unnerving to hear, “My company gets business from referrals, not our website.  I don’t care about online branding or online marketing.”It’s a shame that some business owners and executives do not understand the effect online branding has on their company’s bottom line, especially when it comes to referrals and prospective clients.Online branding is about far more than your company’s website or your company’s social media presence.  Your online brand includes what your employees  and most of all, your company’s “experts” say online.  It also includes things that you cannot control, such as online reviews.While professional service companies are not as vulnerable as consumer product based companies to the inconsistency of online reviews, you still can’t discount the effects websites like Yelp have on recruiting and business development efforts.Today, most people turn to the web for research, regardless of

We recently launched an updated site for Animal Playground!Animal Playground is a Doggie Daycare, grooming and boarding facility located in Davenport, Iowa.  Owner Bob Burns and the rest of his team have over 20 years of experience and are dedicated to treating your pet like family, and providing quality services at an affordable price.Animal Playground was ready for an upgrade to their existing site, which we also built.  The new site focused on a new, modern design and mobile compatibility.  You can now watch your pet anytime from anywhere with their live video stream available right on the web site.Visit Animal Playground's new website! http://www.animalplaygroundqc.com

We’re delighted to announce that our new and refreshed website is live!The updated site includes changes to navigation and increasing the visibility of our services.  We’ve also improved the structure of our content, so you’ll get more from a quick read.  There’s a whole host of smaller, but impactful changes, aiming to create a user-friendly browsing experience for our trusted and valued customers, business partners and prospective clients.Amongst the new features the site contains integrated social media buttons for Facebook, Twitter, LinkedIn, etc, to foster improved communication with the clients. We will be constantly updating our content with helpful information, articles, blogs, newsletters, company announcements and client successes in the News section.We invite you to view our fresh, new website.  We hope you like the changes, and if you have any feedback, please let us know on Facebook or Twitter!

The lights are turned off and the door is locked.When I visit a site that hasn’t been updated in a year (or more), that’s what I assume.  Or I make leaps that are possibly even more damning, pegging the person as not caring, unprofessional, or someone who starts things and doesn’t finish them.  This is not the person you want to be, because it will win you few fans and even fewer return visitors to your web site.You are probably thinking to yourself, but I did everything right.  I got a professional company to design a great looking website and did some SEO work to help make sure I had the right focus and content.  But it just isn’t producing like I expected.The problem is a common one.  I call it the “build it and leave it” disorder.  You work

We recently launched a new site for North Central Training & Development!North Central Training & Development helps turn your management team into leaders.  Each class is designed to enhance their knowledge and skills in order to meet the demands of your business.North Central Training & Development came to us with the need of a web site to list the up-coming classes offered.  With content written by QC Total Tech, our team created a design that included a place to showcase the upcoming classes, and also the ability to register and pay online.  The new site is captivating, engaging and compatible with all mobile devices.Check out North Central Training & Development by visiting: http://www.northcen.com 

SEO is a lot more than sprinkling a few keywords throughout your text.  Google will certainly not appreciate it very much.  Not only will you fail to get your site ranked highly by it, but you also risk getting penalized.  You have to be ready to put in more effort and be more subtle when implementing keywords.  The type of writing done for a website is different than the formal writing required for academia.  It's a little bit more restrictive than creative writing but only in the sense that you have to write with keyword optimization in mind.Basically, keyword optimization is making sure your content contains enough examples of your keywords, which are words or phrases commonly used in search engines to find what your business offers.  For example, if you're selling real estate in the Quad Cities, your keywords

When it comes to content, if you’re not going to make the effort to create quality content, then don’t bother at all.  Your website is often the first, and perhaps only chance to market your company to online customers and clients.  Make the most of this opportunity by ensuring your website’s content is top notch.  Content is what ultimately connects you with customers and prospects.  Give them something they actually want because that content builds up the relationship that then allows you to ask for the sale.Today’s average customer starts researching with an online search, and gets information from blogs, forums and social media.  Your company needs to become visible in your target group at the right time with the best possible reputation and helpful information.  Find out what is important to your targeted audience and cater to their demands

It may not seem like it, but a poor, outdated web site is an easy way to lose credibility with consumers.  No matter how good of a business you may be locally, regionally, or even nationally, consumers often lose faith when they search for your business online only to find a website that doesn’t work on their phone or tablet, doesn’t load quickly, lacks good navigation, or looks like it’s straight out of the 1990s.  Did you know 57% of users say they won’t recommend a business with a poorly designed mobile site.Almost everyone now-a-days is capable of searching for businesses online from their smart phone and tablet.  With more than 80% of all local searches being performed on a smartphone, and 51% of mobile device users spend 2.8 hours per day using their mobile device, your website not showing

Does your business need to include video as part of its Content, Social and Digital Marketing campaigns?  — YES!!  Visual marketing is an integral part of any Digital Marketer’s marketing arsenal. The reason being is because of its effectiveness.  Whilst images help dramatically, it’s thought that video can have a significant boost in interaction, action and usability.Over the past few years, we’ve noticed a huge increase in demand for video production, mostly for the benefit of improving our clients’ websites and with the intention of increasing the growth rate of website visitors.  We feel that this will become an even bigger trend in the next few years, and that video will progressively become the way of communicating key messages to customers and clients.  While viewing the facts below, this becomes even more apparent:90% of online consumers report that a business’

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